Canada-based analytics and market research solutions provider Torfac has appointed J.T. Kirby as Senior Director of Client Development, based in New York.
Torfac, previously known as WiseWorks, specializes in proprietary B2B and B2C panels and provides an end-to-end MR services platform with solutions for survey programming, data processing, and analytics.
We are excited to announce that J.T. Kirby is returning to Torfac for his second stint with the company (WiseWorks during his original tenure)! In the years since, J.T. has continued to develop as a professional, deepening his understanding of market research and Martech, while expanding his perspective through experience in the Advertising/Media space. In this next chapter, J.T. will be focused on nurturing and developing client relationships and applying his knowledge and skills to help Torfac continue to grow and progress into the future.
Justin Vortherms, Torfac’s VP of Client Development, comments: “I’m extremely excited to welcome J.T. back to Torfac! He’s one of those colleagues you stay in touch with long after they’ve moved on, and I’ve always continued to root for him and wish him the very best in his career. Professionally, J.T. brings outstanding customer service skills built on trust, partnership, and genuine personal connections. I have no doubt he’ll open new doors and make a meaningful impact during his second stint at Torfac. Welcome back, my old friend! It’s great to have you back on the team.”
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